Articles & Resources to Help You Better Market Your Business!

There’s Diamonds In Your Backyard!

How many times have you heard the saying, “the diamonds are in your own backyard”? Develop a good business relationship and just like the brilliance of a diamond, it will shine throughout your business in the form of referrals and profit.  The true source of new business prospects and profit really is just a relationship away!…

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Becoming Market Savvy

Company names such as McDonalds, Star Bucks, Lillian Vernon, and Avon bring to mind such words as success, great customer service, popular and well-branded. These businesses are successful and rank among America's top companies, because they know about one important...

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Advertising Your Small Business

“I’ll place my ad in this popular magazine and I’m sure to get several calls from it, so it will be worth the money in the long run.”  Have you had this impression about advertising before? Many businesswomen are seeking ways to get the word out about their business...

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Steps to Writing A Press Release

Want to get the most media attention and spotlight for your business? Then the first place to start is with a GREAT press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait!! I'm going to show you easy...

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Small Cards Big Ideas

Aggressive business card marketing isn't about handing your business cards out to everyone you see. The card itself must have a new use, an innovative design, or something other than the usual contact information printed on it. To make your little card stand out, try...

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Postcard Marketing Your Small Business

One of the best marketing strategies a business or organization can use is postcards. Even before the arrival of online postcard printing and mailing services, postcards had a good reputation amongst guerrilla marketers because: They are fast, easy and relatively...

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3 Easy Ways to Brand Your Small Biz

Not everyone has the ability to spend millions on advertising and become a household name. Especially when you’re just starting out, but you do want customers to remember your brand first whenever they think about a product you make. So how do you brand yourself like...

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8 Ways To Promote Your Business!

The importance of spreading the word about your product or service can be the difference between success and failure. As a home-based or small business owner, you will wear many hats. This will include worker, manager, janitor, receptionist, order taker and a host of...

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